Redefining the Digital Front Door For A Frictionless Health Care Experience

Executive Dialogue

Using a mobile-first approach to improve patient-provider communication

The digital front door is a shift toward a new and dynamic way of managing the patient experience. To be on par with the best consumer digital experience, the digital front door leverages strategies to allow consumers and patients to interact with health care providers via mobile devices at their convenience and in the way they prefer. The need for more contactless ways to engage with patients exploded during the pandemic, but now hospitals and health systems continue to redefine and accelerate their digital front door strategy to optimize the patient journey at every touch point and help deliver on organizational objectives. This executive dialogue explores how hospitals and health systems are digitally engaging consumers, patients and families in their health journeys and advancing new ideas and initiatives that transform the way patients access and experience care.